CEO and Founder of VaynerMedia Gary Vaynerchuk joined The Jim Rome Show on CBS Sports Radio Monday from an advertising festival in Cannes, France to share some wisdom that has made him one of the world’s most sought-after public speakers.
The four-time New York Times best-selling author said the advice he shares on his social media platforms like YouTube and Facebook is completely predicated to those who complain about their life’s situation.
“If you are making $42,000 and you’re on four softball teams, and you love spending time with your family, and you’re happy as hell, you’ve won. It’s not about money, or fame or all these different things,” Vaynerchuk said. “It’s just the problem is I get 10,000 emails a week from people complaining like this sucks, my parents suck, the system sucks, the internet sucks. If you’re complaining, the answer is more work, especially if it’s smart. So I don’t want to be the person, and I definitely don’t deserve to be the person that decides what hustle is. Here’s what I would say: if you’re complaining, change your game.”
Vaynerchuk talked about one of his most famous YouTube videos where a women asked him for three words of inspiration that she could think of any day when feeling down and things aren’t going well.
“She rolled up on me as I was rolling out, and I had no idea, she bum-rushed me. I was scared for a second, and I just said ‘You’re going to die,’” the 41-year-old said.
Vaynerchuk explained the meaning behind his ‘You’re gonna die’ advice he shelled out to the women and wanted her to understand life’s perspective.
“I’m super happy because I’m grateful. Forget about all the good things that are happening to me. When things weren’t as good as long as my parents and my siblings were alive at the time and then later my wife and kids, like it’s good,” Vaynerchuk said.
“The odds of being a human being are 400 trillion to one. Like you’re more lucky to win the lotto five times than even be a person, and I’m just driven by gratitude, and she’s like I need motivation. Here’s some motivation. You’re going to die, so do something about it.”
The Soviet Union-born Vaynerchuk also touched on the importance of self-awareness.
“I understand what my voice is, when you own your stuff you always win,” Vaynerchuk said. “So to me, I know what I’m good at, and I know what I suck at, and that’s why I punted in school, and that’s why I don’t try to read. I don’t give a crap about my grammar, but I’m a gangster business man who innovates and understand what people do, and I feel like everybody who’s listening now, if they just focused more on what they’re good at instead of focusing on what their parents want them to be, what they actually know, instead of wishing they were something, just actually knew who they were and executed against, everybody would be dramatically happier and winning at a higher level.”
The co-host of Apple’s first original series “Planet of the Apps” left the audience with one last piece of advice: stick to your strengths.
“Punt every weakness you have, and quadruple down on what you’re good at,” Vaynerchuk said. “If you can sing well, do it. If you can write well, if you can sell, America loves to sell you on fixing your shortcomings. I’m telling you with every audacity in my body, it’s the other way around. Just go all in on what you are.”